DETROIT (AP) — A billionaire businessman has apologized for his real estate company's controversial sign in downtown Detroit that says "See Detroit Like We Do" with an image of a majority white crowd.
Quicken Loans Founder and Cleveland Cavaliers majority owner Dan Gilbert posted on Facebook Sunday, saying the ad was "tone deaf" and his Bedrock company "screwed up badly."
The ad posted on a residential high-rise during the weekend of the 50th anniversary of the 1967 Detroit riots resulted in social media uproar. The campaign's photograph contradicted 2010 U.S. Census data indicating the city is more than 82 percent black.
Gilbert says the display posted Friday was only part of the final ad, but still distorted the company's message. He says the image was removed Saturday and the campaign has been "killed."
- Posted July 25, 2017
- Tweet This | Share on Facebook
Gilbert: 'We screwed up' on Detroit display ad
headlines Macomb
- New leadership team takes helm at State Bar
- Four weeks before Election Day, mail ballot returns are up 30% over same point in 2022
- Belleville woman arraigned in connection with alleged arson, felonious assault
- Warren man pleads No Contest to Felonious Assault and dog stabbing
- Woman sentenced for mortgage fraud, filing a false $374,000 tax refund return
headlines National
- Melissa Hart, the chair of the ABA Legal Ed council, dies
- Judge suspended after indictment over alleged perjury
- Bill Withers’ music publisher files copyright suit over Olivia Dean’s ‘I’ve Seen It’
- Judge reinstates US attorney in Washington fired by Trump
- Interim law dean of University of Florida named to permanent role
- Clio acquires Learned Hand, an AI company for courts, judges
