Firm's video to bring awareness to the dangers of texting and driving

Michigan Auto Law is kicking off a three-week campaign sweepstakes against the dangers of texting while driving -- and the winner will receive a $1,032 check.

All participants have to do is, "Like" the law firm, and enter to win by watching a short video on distracted driving and filling out a quick contact form, said Steven M. Gursten, head of Farmington Hills-based Michigan Auto Law.

Gursten noted that people who text and drive are 23 times more likely to be in a car accident, according to a study by the Virginia Tech Transportation Institute.

Why a $1,032 prize? The average auto insurance premium in Michigan is $1,032.02, according to the Insurance Institute of Michigan's December 2010 data. Gursten said the winner can use the money however he or she wishes, but he hopes winner will use it to buy the right kind of auto insurance.

"People are not properly protected. We're hoping this campaign lets us spread awareness about just how dangerous texting while driving is, while also helping educate the public about the proper auto insurance they should be buying," Gursten said.

The distracted driving campaign will run three weeks and the winner will be announced on Monday, Sept. 12. Official rules and details can be found on Michigan Auto Law's Facebook page.

"I hope this campaign will make drivers--especially newer drivers--think twice before they text and drive. If we can prevent even one car accident, it's worth it," Gursten added. "I also want people participating in this great opportunity to make a sincere pledge to not text and drive."

Published: Fri, Aug 26, 2011