Mike Morse Law Firm wins award for Best Client Testimonial
Mike Morse Law Firm won a 2025 Golden Gavel Award for Best Client Testimonial. This is the sixth time in six years the firm has been recognized for their unique, creative, and high-quality video productions. The award is presented by The National Trial Lawyers, which is a professional invite-only organization composed of premier trial lawyers from across the United States.
The Golden Gavel Awards, which recognize exceptional marketing work in the legal industry, were held on Jan. 28, 2025, in Miami Beach, Florida. The firm was also a finalist for Best Social Media Ad, Best Regional/National :15 TV Ad and Best Multiple Billboard Campaign.
“Making an award-winning commercial isn’t just about creativity. It’s about sharing real-life accounts of Metro Detroiters that resonate and connect with the people,” said Mike Morse. “It’s the emotional impact that truly makes a campaign unforgettable.”
The commercial, titled “Actavia,” spotlights a woman whose family member was injured in a pedestrian hit and run accident. She shares how she called five of Metro Detroit’s largest personal injury attorneys. Morse was the only one who returned her call, even visiting her and her family in the hospital, and ultimately bringing them a financial settlement.
For the last 12 years, Mike Morse Law Firm has collaborated with Michigan-based Lerner Advertising to produce their commercials. In 2020, the firm won a Golden Gavel Award for a 30-second TV commercial titled “Ambulance Chaser.” In 2021, they won for a 60-second TV commercial titled “Masked Mike,” and in 2022, they won for a 30-second TV commercial titled “Sharpies.” In 2023, they won for Best Public Relations Ad featuring the firm’s annual Project Backpack program. In 2004, they won for Best :30 Second Commercial titled “What Matters.”
The Golden Gavel Awards, which recognize exceptional marketing work in the legal industry, were held on Jan. 28, 2025, in Miami Beach, Florida. The firm was also a finalist for Best Social Media Ad, Best Regional/National :15 TV Ad and Best Multiple Billboard Campaign.
“Making an award-winning commercial isn’t just about creativity. It’s about sharing real-life accounts of Metro Detroiters that resonate and connect with the people,” said Mike Morse. “It’s the emotional impact that truly makes a campaign unforgettable.”
The commercial, titled “Actavia,” spotlights a woman whose family member was injured in a pedestrian hit and run accident. She shares how she called five of Metro Detroit’s largest personal injury attorneys. Morse was the only one who returned her call, even visiting her and her family in the hospital, and ultimately bringing them a financial settlement.
For the last 12 years, Mike Morse Law Firm has collaborated with Michigan-based Lerner Advertising to produce their commercials. In 2020, the firm won a Golden Gavel Award for a 30-second TV commercial titled “Ambulance Chaser.” In 2021, they won for a 60-second TV commercial titled “Masked Mike,” and in 2022, they won for a 30-second TV commercial titled “Sharpies.” In 2023, they won for Best Public Relations Ad featuring the firm’s annual Project Backpack program. In 2004, they won for Best :30 Second Commercial titled “What Matters.”
Levin Center celebrates 10-year anniversary of charter signing
On Wednesday, March 5, the Levin Center for Oversight and Democracy at Wayne State University Law School will hold an open house and buffet lunch to celebrate the signing of the Levin Center’s Charter 10 years ago in March of 2015.
The ceremony will take place from 12:15 to 1:30 p.m. on the 2nd floor lobby of Wayne Law, 471 W. Palmer St. in Detroit. Following the lunch, a welcome address and comments will be made to the attendees by Provost Laurie Lauzon Clabo, Dean Rick Bierschbach, and Levin Center Director Jim Townsend.
To register for the free event, visit https://levin-center.org/event/levin-center-10-year-charter-celebration.
The ceremony will take place from 12:15 to 1:30 p.m. on the 2nd floor lobby of Wayne Law, 471 W. Palmer St. in Detroit. Following the lunch, a welcome address and comments will be made to the attendees by Provost Laurie Lauzon Clabo, Dean Rick Bierschbach, and Levin Center Director Jim Townsend.
To register for the free event, visit https://levin-center.org/event/levin-center-10-year-charter-celebration.
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